Emporio Armani Sunglasses Collection

Created in the mid 70s, Armani has become famous for adding masculine tailoring into women's clothing and at the start of the millennium, was announced as the most successful designer to come from Italy. Emporio Armani, the brands diffusion line, was created in 1981 and has inherited the subtle and clean cut style that Armani stands for, adding a casual twist and designing contemporary and chic sunglasses for the demands of the varied, modern day lifestyle.

The scoop on this season's collection

Focusing on the trend of clean cut lines, and continuing to represent Emporio Armani's trademark style for simple, yet sleek design, this season's discreetly branded collection represents the trend for round and aviator shades. A strong palette of black, red and blue frames is teamed with gradient lenses add a retro touch to an otherwise contemporary collection.