Tom Ford and Nicholas Hoult in Vogue

The September issue of Vogue is out this week, the biggest fashion issue of the year. It features all the new trends for this season – from fifties fashion to minimal chic. It also features the new Tom Ford sunglasses campaign starring Nicholas Hoult and Freja Beha Erichsen.

Tom Ford loves Hoult as proven when the fashion designer picked the former Skins actor to be the face of his SS2010 eyewear campaign. "It was very good of Tom Ford to let me be in it,", Hoult said of the venture. For this season Hoult returns with supermodel Freja Beha joining him in an Alfred Hitchcock themed campaign.

The Skin star has swapped jeans and a hoody for a dapper suit by Tom Ford, whose directorial debut, A Single Man, stars Hoult alongside Colin Firth and Julianne Moore.

The advertisement sees Nicholas Hoult puckering up to a crow and Freja Beha Erichsen breastfeeding one, but we expect nothing less from Tom Ford whose past campaigns include pubic hair shaved into the letter G and Sophie Dahl sprawled naked across a cushion.

For his latest collection Tom Ford takes inspiration from the seventies to help keep his collection fresh. His forthcoming range of eyewear will consists of 25 different styles including an adaptation of the popular Tom Ford James Bond 007 model – as seen on Daniel Craig in Quantum of Solace.

The AW2010 Tom Ford sunglasses collection will be available from mid September.

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