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The Jil Sander Sunglasses Collection
Retro gets cool as German designer Jil Sander adds a minimal slant to a sunglasses classic; the wayfarer. This unisex style has an opaque frame with minimalist branding on the arm.
Jil Sander
German born designer Jil Sander studied in California, Los Angeles. Working as a fashion editor at German women's magazine Petra Sander eventually opened her own fashion Mecca with her debut boutique opening in Hamburg in 1967. Stocking edgy designers such as Thierry Mugler and Sonia Rykiel, Sander tentatively and gradually added in her own designs and after hard graft and touch and go moments, Sander founded her own fashion house, Jil Sander GmbH in 1968.
1975 saw the designer show her first collection in Paris. Unfortunately the reception wasn’t deemed successful due to the popularity for glitzy, over the top trends that contrasted against the designer’s minimalist style and clean lined collection. In fact, it wasn’t until the 1990s that Sander finally found approval. Gaining press her easy to wear, premium pieces, Sander is noted for creating the so-called onion look (German: 'Zwiebel-Look') layering various pieces of clothing in one outfit.
Reflecting the designer’s style of premium minimalism, the Jil Sander sunglasses collection consists of a range of sleek unisex frames. A neutral palette of greys, beiges and creams are complimented by soft but muted tones of orange, tortoiseshell, green and pink, with classic black frames for those who like to keep things simple but sophisticated; A classic Jill Sander trait. To match the designer’s trademark subtlety, Jil Sander branding is keep discreet, only spied on the arms using the designer’s iconic font that sits beautifully with this season’s huge trend for all things preppy. Clear acetate is clashed with classic tortoiseshell, resulting in a thoroughly modern design , channelling city commuters style with aplomb.
Silhouettes include sturdy aviators, on trend cat eyes and classic oversized square and round frames.